Userflow review, features, pricing and alternatives
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Userflow is a powerful tool designed for user onboarding, primarily targeting SaaS companies, startups, and product managers. It helps create interactive, in-app tours, checklists, and surveys without any coding, making it easier for users to navigate and utilize web applications. Userflow aims to solve the problem of user engagement and retention by providing a seamless onboarding experience that guides users through the essential features and functions of an application.

Userflow Features

  • Flow Builder: Create step-by-step onboarding flows and tours without coding.
  • Integration: Seamlessly integrates with any web application.
  • Customization: Allows extensive customization to match your brand’s theme and requirements.
  • Task Tracking: Use checklists to ensure users complete important tasks.
  • Analytics and Insights: Track user progress and gather data to optimize onboarding flows.
  • Smart Segmentation: Personalize user experiences based on behavior and demographics.
  • Multi-language Support: Create guides in multiple languages to cater to a global audience.
  • Resource Centers: Build in-app help centers and resource hubs.
  • NPS and CSAT Surveys: Collect feedback directly within the app.

Userflow Pricing

PlanMonthly PriceYearly PriceMAUs*
Basic$49/month$490/yearUp to 500
Professional$99/month$990/yearUp to 2500
Business$199/month$1990/yearUp to 10000
Enterprise$399/month$3990/yearUp to 25000
CustomContact SalesContact SalesMore than 25000

*MAUs = Monthly Active Users

Userflow offers a 14-day free trial for new users to explore its features. The pricing plans are tiered based on the number of monthly active users, making it scalable for different business sizes.

Userflow Reviews

User feedback on Userflow is generally positive, with many users praising its ease of use, customization options, and powerful features. Common highlights include the intuitive flow builder and robust analytics. However, some users noted that the mobile app lacks functionality and that the software can be expensive for smaller companies.

Userflow Alternatives

  • Appcues: Known for its user-friendly interface and strong customization options.
  • Userpilot: Offers comprehensive onboarding and product growth features.
  • Inline Manual: Focuses on enhancing user acceptance and experience with detailed onboarding guides.
  • WalkMe: A robust digital adoption platform ideal for large enterprises.

These alternatives provide similar onboarding features, each with unique strengths that may suit different business needs.

Pros and Cons


  • Intuitive and easy-to-use interface.
  • Highly customizable onboarding flows.
  • Extensive analytics and insights.
  • Seamless integration with web applications.
  • Great customer support.


  • Limited mobile functionality.
  • Can be pricey for small startups.
  • Lacks some integrations with essential programs like Salesforce.

Ideal User for Userflow

Userflow is ideal for SaaS companies, startups, and product managers who need a no-code solution to improve user onboarding and engagement. It’s particularly useful for businesses that want to enhance user experience and increase product adoption without investing in extensive development resources.

How to Get Started with Userflow

  1. Sign Up: Begin with the 14-day free trial on the Userflow website.
  2. Install the Script: Add the Userflow script to your web application.
  3. Create Flows: Use the flow builder to create your first onboarding flow.
  4. Customize: Adjust the design and content to match your brand.
  5. Launch and Monitor: Deploy the onboarding flow and monitor user interactions through the analytics dashboard.

Tutorial: Creating a Welcome Tour in Userflow

  1. Log in to Userflow: Access your dashboard.
  2. Click on ‘Create New Flow’: Start a new onboarding flow.
  3. Add Steps: Use the flow builder to add steps, tooltips, and pop-ups.
  4. Customize Content: Add text, images, and links to each step.
  5. Set Triggers: Define when and where the tour should appear.
  6. Preview and Publish: Preview your tour to ensure everything looks good, then publish it live on your application.

Userflow is a versatile and powerful tool for user onboarding, offering a range of features that cater to different business needs. Its ease of use, coupled with robust customization and analytics, makes it a valuable addition for any company looking to improve user engagement and retention. Despite some minor drawbacks, it remains a top choice for businesses focused on delivering an exceptional onboarding experience.

Userflow FAQs

1. Does Userflow offer a free plan?
No, but it offers a 14-day free trial.

2. Can I use Userflow with any web application?
Yes, it integrates seamlessly with any web application.

3. Is coding knowledge required to use Userflow?
No, Userflow is designed to be used without any coding.

4. What types of businesses benefit most from Userflow?
SaaS companies, startups, and product managers looking to improve user onboarding and engagement.

5. Can I customize the onboarding flows?
Yes, Userflow allows extensive customization to match your brand and user needs.

Userflow is a great tool to consider for enhancing user onboarding, and its comprehensive features can significantly boost user engagement and retention.