Loops Email Marketing

Loops Email Marketing - Review, Features, Pricing & Alternatives
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Loops stands out as the quintessential email marketing platform tailored to the needs of contemporary SaaS businesses. It seamlessly empowers you to craft, dispatch, and monitor captivating email campaigns that captivate users and drive meaningful interactions. Whether you’re focusing on welcoming newcomers, unveiling fresh functionalities, rolling out newsletters, or seeking to re-engage past users, Loops is your partner in success.

Designed meticulously for SaaS enthusiasts – founders, marketers, and developers alike, Loops dispels the complexities of devising and administrating impactful email campaigns. No longer will you be bogged down by intricate coding, endless design iterations, or mundane tasks that consume precious time.

Loops.so Features

Delve into Loops’ myriad of features, each aiming to amplify your email marketing endeavors:

  • Intuitive Drag-and-Drop: Craft visually appealing emails effortlessly with an intuitive interface. No coding expertise? No worries!
  • Design Customizations: Elevate your emails’ aesthetic appeal. Modify fonts, colors, imagery, and logos to resonate with your brand’s ethos.
  • Adaptive Personalization: With dynamic variables and conditional logic, each email resonates as though it’s a one-on-one chat, enhancing user engagement.
  • Extensive API Integrations: Seamlessly integrate Loops with leading tools like Stripe, Shopify, WordPress, Zapier, among others. Automate email triggers based on specific user engagements.
  • Manual Dispatch Option: Harness the Loops API via a POST request to maintain granular control over your campaigns, offering more tailored interactions.
  • Strategize User Engagement: Automate email sequences to ensure timely deliveries, accentuating user experiences and engagement.
  • Unified Email Dashboard: A consolidated platform to supervise all your campaigns. Harness actionable insights from metrics including open rates, click rates, bounce statistics, and beyond.
loops email marketing

Who Should Use Loops?

If you:

  • Operate or are part of a SaaS enterprise
  • Aim to enhance your user metrics and revenues through email marketing
  • Seek an uncomplicated yet potent platform for email creation and delivery
  • Prioritize data-driven insights and continual optimization
  • Favor solutions that minimize coding

Then, Loops is fashioned just for you.

Loops.so Pricing Tiers

Loops is accessible via three distinct tiers:

  • Starter: A complimentary plan allowing up to 1,000 contacts and a monthly email cap of 10,000.
  • Growth: Priced at $49/month, accommodating up to 10,000 contacts and a 100,000 monthly email limit.
  • Pro: At $99/month, this plan supports up to 50,000 contacts and half a million emails monthly.

All tiers boast unlimited campaigns, loop functionalities, templates, integrations, consistent support, and timely updates. Opting for an annual billing cycle qualifies you for a 20% cost reduction. For an in-depth pricing breakdown and feature list, do explore the official website.

Loops.so Strengths and Limitations

Based on user feedback, here’s a snapshot of Loops’ strengths and areas of improvement:


  • Intuitive usage complemented by a user-friendly dashboard
  • Aesthetically pleasing and mobile-responsive templates
  • Advanced personalization and automation capabilities
  • Hassle-free integrations with renowned platforms
  • Pocket-friendly pricing structures

Areas for Improvement

  • Could offer more customization for tech-savvy users
  • Inclusion of A/B testing and segmentation could enhance user experience
  • Absence of a dedicated mobile application or browser add-on

Loops is undoubtedly a formidable asset in the realm of SaaS email marketing. With its blend of user-centric design, coding-free operation, and a robust API ecosystem, it streamlines the entire process of crafting, dispatching, and monitoring emails. If you’re on a quest for a platform that can turbocharge your SaaS growth via email marketing, Loops merits serious consideration. Begin your journey with the free Starter package and scale as per your needs. The platform also offers demo sessions, and their support team remains at your beck and call for any queries.

Loops.so FAQs

Getting Started: Initiating your journey with Loops is straightforward. Register on the official website, pick a suitable plan, and you’re set to roll out your inaugural campaign.

Importing Contacts: Add your contacts either by uploading a CSV file or leveraging an integration. For the former, navigate to the ‘Audience’ section and select ‘Import Contacts’. For the latter, the ‘Integrations’ tab is your gateway.

Understanding Loops: In the Loops lexicon, a ‘loop’ signifies a sequence of automated emails steered by user actions. Craft one by visiting the ‘Loops’ section and selecting ‘Create Loop’.

Monitoring Campaigns: Keep tabs on your campaigns via the ‘Campaigns’ section. Detailed metrics, including open and click rates, offer actionable insights.

Subscription Cancellation: To discontinue your association, head to ‘Account’, click ‘Billing’, and select ‘Cancel Subscription’. Your account remains active till the billing cycle’s conclusion.